
6 Ways To Maintain Your Fitness Motivation
Feel like you’ve hit a brick wall with your workouts? Don’t worry, ladies, you’re not alone!
If you’re finding that your fitness motivation is beginning to slump, we want to remind you this is perfectly normal and we’re here to help. As always, we will continue to encourage you to do what’s right for you and to never let yourself be pressured by other people’s expectations. You’re amazing just the way you are!
However, we know that fitness is an important part of our community’s lives, not to mention that it’s also a great way to boost your wellbeing and regulate your sleep pattern, which is why we’ve rounded up our top tips to stay motivated and help keep you on track.
HOW TO KEEP MOTIVATED TO WORKOUT
Fitness should never be boring, it’s just a case of finding what excites you! Whether that’s listening to your favourite playlist on repeat or working out with your girls, elevate your workout with an element of fun.
In fact, it’s even been proven that having a training partner is one of the best ways to maintain your workout motivation. Besides, who better than your bestie to cheer you on and help you achieve your goals? Not forgetting, you can do the same for them too. It’s a win-win all round!
This may seem obvious, but if you’re struggling to motivate yourself to workout, we suggest that you change up your routine! Besides, there are a million and one ways you can keep your fitness schedule feeling fresh.
For example, why not switch up the running machine for a spin class or if you enjoy running, swap your regular route for a different one?
Keeping on top of your fitness is always easier when you actually enjoy your workouts, right girls?
That being said, it’s never a bad idea to set a routine to help you stay on top of your A-game. Fitness is an essential part of everybody’s lifestyle and should take the same priority as work, eating and any other important activity.
Try and get into the habit of working out at the same time, on the same days, as this will help you manage your schedule. Also, by doing this, it will become a regular part of what you do and feel less like a chore.
Read more: How To Hit 10,000 Steps A Day
We all know that there’s no better feeling than smashing your goals and proving to yourself that you can.
Ease yourself in by setting simple goals and gradually increasing the difficulty. It’s important to make your goals realistic and achievable because if you try to run before you can walk, girls, you’re only going to be inclined to give up.
So, whether you’re looking to beat your PB, build your strength or improve your stamina, do this in a way that feels right for you.
It’s only right that when you achieve your goals, you reward yourself for your hard work! It’s what you deserve! Besides, if you’ve known us for long enough, then you’ll know we love a treat from me, to me.
After each workout, take the time to truly acknowledge how exercising makes you feel and allow yourself to appreciate the positive effects it has on your mental health.
However, that’s not to say you can’t reward yourself with an actual treat, such as an indulgent snack, self-care session or all new AYBL (sorry not sorry!)
The key to staying motivated is to be patient with yourself. From time to time, it’s likely that working out will get shoved to the bottom of your priority list or, quite simply, you’ll find that you just can’t face exercising. It may sound ridiculous, but it's true!
It’s important at this point to respect your own boundaries and take some time away to allow your body and mind to recharge. After some much needed respite, you’ll feel much more energised and ready to tackle your workouts with confidence!
Don’t forget, ladies, that what you eat is also an important part of maintaining not just your workout motivation, but a healthy lifestyle too! When working out, you want to ensure your body is getting the right amount of nutrition to avoid becoming fatigued and putting yourself at risk of injury!
If you’re still looking for other ways to improve your workout motivation, why not check out our post on How To Build A Workout Plan with none other than Jane Campbell?
However you decide to take charge of your fitness, make sure you do it on your own terms. Remember, you are in control of your own destiny.
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Beginners guide to starting a running routine this year
Whether you're looking for a new fitness challenge, gearing up for a 10k run, or simply aiming to get in shape - your running journey starts here!
Running is one of the most accessible ways to get fit, relieve stress, and boost mental health but it can also be intimidating if you’re just starting out. We’ve put together a simple guide to help you get moving safely and confidently this year.
1. Set Realistic Goals
Starting with a goal can make all the difference. Begin with something achievable, like running a specific distance or time, or simply going for three short runs a week. Avoid setting high expectations right away; this will help you stay motivated without the pressure.
2. Start Slowly
A common mistake beginners make is diving in too fast. Start with a mix of walking and running, such as the “run-walk” method. Try alternating a few minutes of running with a minute of walking, gradually increasing the running intervals each week.
3. Invest in Essential Gear
A quality pair of running shoes that matches your foot type and supports your stride can greatly reduce injury risk and enhance comfort. Moisture-wicking clothing will keep you dry, especially if you're running in various weather conditions. Adding a reliable set of headphones for music and a running vest can boost motivation and keep essentials within reach on your runs.
4. Warm Up and Cool Down
Warming up prepares your muscles for the workout and can improve your performance. Start with a 5-minute brisk walk or dynamic stretches. After running, spend a few minutes cooling down with gentle stretching to help prevent stiffness and soreness.
5. Track Your Progress
Using a journal, app, or smartwatch to track your runs helps you see progress over time and keeps you motivated. Start with a baseline run, and gradually push your limits by small increments each week. Seeing improvements, no matter how small, can give you a huge confidence boost.
6. Listen to Your Body
It’s normal to feel some discomfort as you start running, but pain is a red flag. If you feel sharp or persistent pain, take a rest day and allow yourself to recover. Proper rest is crucial for building endurance and strength over time.
7. Stay Consistent
Consistency is key in building a running routine. Aim for small, steady improvements each week rather than big jumps. Finding a running buddy, joining a local park run, or having an upbeat playlist can help you stay motivated on those days when getting out the door feels tough.
8. Celebrate Milestones
Whether it’s your first mile or first week without skipping a session, take time to celebrate! Acknowledging your achievements, no matter how small, can help keep you excited about your progress.
Starting a running routine can be a life-changing decision that builds not just physical fitness but also mental resilience. So, lace up, stay positive, and enjoy the journey—your goals are just a run away!
Shop AYBL for the latest activewear to keep you motivated in achieving your fitness goals this year!
Top Activewear pieces to achieve your goals this year
It’s the new year and you’re ready to crush your gym goals and reach new PB’s, which means it’s time to invest in some new activewear pieces and you're in luck! We've got an endless supply of activewear pieces to make you look good and feel good when crushing the gym. This is the year you to be the best version of yourself so let's get it!
Adapt
Our newest collection has just launched and is ready and waiting for you to crush your goals! Adapt will have you looking fierce, feeling unstoppable in the gym. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
The best part about this collection is that it offers versatility with the Sports Bra which can be worn in 4 different ways so you can style it however you wish!
Launched in 6 colours: Black, Slate, Green, Brown, Pink and Iris Blue and available in the below styles:
- Seamless Sports bra (worn 4 ways)
- Seamless Zip Jacket
- Seamless Crop top
- Seamless Shorts
- Seamless Leggings

So flex your style, adapt to your strength, and crush your goals with our latest Adapt collection. Shop here.
Empower
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in many styles such as Leggings, Shorts, Sports Bra, Crop top, Long Sleeve crop top and available in 26 colours you’ll be spoilt for choice!
So push your limits and look your best in our Empower Collection. Shop here.
Balance V3
Balance V3 is another one of our bestsellers and not to mention - a workout wardrobe essential! It supports you from daily workouts to PB achievements. With contour detailing, flattering v neckline shaping, and bold colours, it's a collection worth exploring.
Available in Shorts, Leggings, Sports Bra, Strappy Sports Bra, Zip Jacket & Crop Top and in 26 different colours - this collection is perfected for your performance to help smash your goals. Shop Balance V3 here.
Essential Bras
These are a must-have for any workout wardrobe, and we've got a range of flattering styles and colours to suit any leggings or shorts. Whether you prefer a classic racerback or something with a little more support, our essential bras are perfect for an effortless range of movements.
Shop Essential Bras here
So there you have it, outfits with your name on - ready for you to crush your goals this year! Remember, the right activewear not only enhances your performance but also motivates you to show up and give your best every day. If you're looking for even more collections or accessories to style with, head over to our website.
AYBL Now Available in JD Sports
WE’VE GOT BIG NEWS! 👀
We’re thrilled to announce that AYBL is now available in JD Sports stores across the UK, Scotland & Ireland!
You can now shop AYBL in real life at selected JD stores across the UK, Scotland, and Ireland. Discover our latest releases alongside your favourite best-sellers, all designed to fit your active lifestyle. Here’s everything you need to know about our in-store collections:
What are some of the store locations?
What items can you shop in-store?
Empower Collection
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in selected styles:
- Sports bra
- Full Zip Jacket
- Leggings
- Shorts

Adapt Collection
Get your hands on our newest collection launched this month! Adapt will have you looking fierce, feeling unstoppable, and help you smash your gym goals. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
Available in selected styles:
- Sports Bra
- Zip Jacket
- Leggings

Varsity Collection
Varsity, our trendiest loungewear collection yet. With a cool and playful edge, each piece is designed for comfort and effortless style. Varsity is the ultimate upgrade to your off-duty essentials. Made to wear as a pump cover or as a lounging set, it's everyone's go-to fit.
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt

Not only have we launched in-store, but you can also shop AYBL online at JD Sports! Whether you prefer the ease of browsing from home or a fun shopping trip with the girls, JD is here to enhance your shopping experience with us like never before!
One collection that deserves your attention is the Sports Club Collection. Made for ultimate comfort, it features soft fleece-lined sweat fabric and an oversized fit, making it perfect to layer over your activewear for the gym or wear as a cozy lounging set. It’s the go-to fit everyone’s loving!
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt

This is just the beginning—we can’t wait to see you shop AYBL IRL! Visit your nearest JD store to explore our AYBL fits’, and don’t forget to share your experience on socials by tagging us. See you there! Shop the full range of AYBL online at JD or visit us in-store to discover your favourites today!