A Look Back At AYBL X LDN

Wow, what a couple of weeks it’s been!

Almost a week since our first ever pop-up shop and we’re still trying to catch our breath. It was incredible to say the least, and it’s all thanks to you!

AYBL X LDN proved to be one of our most memorable events to date, with thousands of our female community coming from near and far to visit us. Not only that, but our newest collection, Velocity, was a massive hit too - not that we’re at all surprised, of course! 

As our very first community event, we knew we had to go BIG, and thanks to all your support, we were able to do just that.

We’re incredibly grateful to all those who came to visit! It was an absolute delight to meet each and every one of you and we already can’t wait to do it all over again. 

AYBL X LDN Pop-Up Store

With all your favourite collections, including Motion and Evolve, dotted around the store, it was like a treasure trove for activewear - it was impossible to know where to start. 

But as always, you didn’t let a challenge stand in the way of achieving your goals. Your goals being to bag every one of your favourite ‘fits.

AYBL Activewear London Pop-Up Store


When you heard that we’d be dropping our biggest launch 4 days early exclusively in store, you were certainly quick to react.

Created to help you achieve your goals without limits, our Velocity Collectionproved to be a best-seller. We’re so pleased that you loved our newest collection as much as we do - we just knew you would!

With 6 styles and 5 colours to choose from, including Purple, Black, Grey, Coral and Turquoise, these ‘fits are designed to be seen. Which look caught your eye?

Tag us @beaybl on Instagram to show us how you’re styling your workout look!

Discover more about our Velocity Collection here.

Gymwear Pop-Up Shop | AYBL

Once again thank you for bringing yourself, your incredible support and your infectious energy. It really was great to see so many of our female community - both old and new - in person. We certainly won’t be forgetting this anytime soon. Promise.