AYBL 4th Birthday Sale: A Sneak Peek


It’s only 3 days until our 4th Birthday Sale goes live and, quite frankly, we can barely contain our excitement. After all, it’s set to be the birthday sale of the year, even if we do say so ourselves.

Psst.. Want to jump the queue and make the most of our unmissable discounts before anyone else? Sign up here for early access. Trust us, ladies, you won’t regret it!

As you very well know, we love to treat you, so we’re giving you an exclusive sneak preview of everything you can expect when our sale drops this Thursday, 24th March. Did we mention there’ll be up to 50% off sitewide?

While we can’t guarantee you won’t want to bag it all, we can guarantee that our activewear will make you feel as good as you look. Expect comfort, support and style like never before.

Word of warning, you may want to preempt your bank account…


If you’re looking to elevate your workout wardrobe, we have a whole range of seamless and squat-proof leggings with your name on. Designed to inspire confidence and empower you to achieve your goals, our signature collection of leggings is where comfort meets style. 

AYBL 4th Birthday Sale: Women's LeggingsKeep your eyes peeled for our bestselling Pulse Ombré Seamless Leggings in Lilac, which you can bag for 50% off! It’s a steal!

Or treat yourself to our Camo Seamless Leggings in Pink. With 40% off, they’re the perfect style for any day of the week - not just Wednesdays!

Want something to make your wardrobe pop? Our Evolve Speckle Seamless Leggings in Blue are waiting for you. Pssst… we’re discounting them by 30%!

If your heart desires unbeatable comfort (and unbeatable savings), you need our Core Leggings in Olive, which are set to be discounted by 20%!


Accelerate your workouts with our unique collection of squat-proof shorts. Complete with shape-enhancing details and ultra soft fabrics that provide support in all the right places, our comfort-first styles are everything you need and more to exude confidence in the gym and beyond. 

AYBL 4th Birthday Sale: Squat-Proof ShortsUnleash your wild side and bag 50% off with our Animal Seamless Shorts in Mint Green. Pair with our matching seamless sports bra for the perfect spring fit! 

If, like us, you love a pastel gym look, you’ll love our Motion Seamless Cycling Shorts in Yellow and with 40% off, you’ll love them even more!

Prefer something a bit more refined? Our most-loved Pulse Ombré Seamless Shorts in Black/Grey are waiting for you. Not to mention they’ll have 50% off! 

Launched just this year, our Core Shorts in Grey Tie Dye provide a second skin feel that is to dye for. With 30% off, there's never been a better reason to treat yourself.


Whether you’re doing a high-intensity workout or low-impact weight session, our Sports Bra and Tops Collections are designed to supercharge your workouts with the perfect balance of comfort and support. Trust us, girls, this is the only motivation you need to smash your goals.  

AYBL 4th Birthday Sale: Gym Wear TopsWant more of our incredible 50% savings? We hear you loud and clear! 

Keep your eye out for our Reflex Seamless Bra in Teal and our Core Long Sleeve Crop Top in Jet Black for endless style at just half the price!

That’s not all! Our Balance V2 Seamless Long Sleeve Crop Top in Chambray Blue is 40% off and our Sportive Zip Up Sports Bra in Purple (which launched just last month FYI!) is 20% off. It’s like we said, we just love to treat you!



Add the perfect finishing touches to your AYBL order with our get-fit essentials. From comfy-cosy socks to resistance bands designed to boost your performance, our Birthday Sale is where you need to be in order to take your workout to the next level. 

AYBL 4th Birthday Sale: Workout AccessoriesStay hydrated and reach your full potential with our AYBL Hot/Cold Water Bottle in Black. With 40% off, it'd be rude not to!

Need something to put in a spring in your step? Shop our Everyday Ankle Socks in White and save an incredible 20%. 

For those of you looking to up the ante during your workouts, you need our Black Heavy Resistance Band. Workout to suit you and save 30%. It’s a win win!

It's safe to say there’s plenty more discounted fits where they came from!

Want to see what else is up for grabs during the birthday sale of the year? If the answer’s yes, then you’ll have to wait until our sale drops 24th March at 7pm GMT! Besides, what’s a birthday party without a surprise or two?