October 31, 2022 5 MIN READ Brand

AYBL Black Friday 2022: Everything You Need To Know

AYBL BLACK FRIDAY SALE 2022 💣
MONDAY 7TH NOVEMBER, 7PM GMT
UP TO 70% OFF SITEWIDE

Let’s not beat about the bush. You knew it was coming, didn’t you?

And now that you know it’s back (and better than ever, might we add!), you want to know all the juicy details.

Well, when it comes to shopping the AYBL Black Friday Sale, it doesn’t matter whether you’re a seasoned veteran or a first-time rookie, with up to 70% off sitewide, you need to be as prepared as possible. 

That means getting to grips with the start time, the discounts, early access - the lot. Besides, we’re not asking you to skip the gym for nothing


Here’s everything you need to know for when those huge discounts drop


AYBL Black Friday Sale 2022

WHEN DOES THE AYBL BLACK FRIDAY SALE START?

The AYBL Black Friday Sale will start on Monday 7th November at 7pm GMT / 8pm CET / 3pm EDT. 

So, add the date to your calendar and turn your post notifications on because if you’ve shopped our sales before, you just know our ‘fits are going to move fast.

AYBL Black Friday Sale Start Time

CAN I GET EARLY ACCESS?

Of course! It wouldn’t be an AYBL Sale without early access, after all


By signing up, you’ll be able to beat the queue and shop one hour before everyone else to ensure you can bag all the best buys. Not only that, but you’ll gain early access to every single one of our sales in the future. Yes, really!

If you’ve signed up to early access with us before, we’ve made things super simple. We’ve automatically granted you early access to this year’s Black Friday Sale, meaning you don’t need to sign up and you can just focus on getting the goods. 

Sign up for early access using the relevant link below:

WHAT DISCOUNTS WILL YOU BE OFFERING?

C’mon, we know this is what you’re really here for. 

Well, in case we haven’t made it obvious enough already, we’ll be offering up to 70% off EVERYTHING - and just to be crystal clear, that means every single item across our website. 

WILL THE SITE GO DOWN AHEAD OF THE SALE?

We want to ensure you can make the most of our exclusive discounts, which is why our site will go down at 12pm GMT / 1pm CET / 8am EDT on the day of launch. This will allow us enough time to prepare for our huge drop behind the scenes.

WILL THERE BE ANY ADDITIONAL DISCOUNTS?

There will indeed! 

For all our student gals who are signed up to StudentBeans, you’ll get an additional 10% off our already-discounted styles. 

Discount on discount? Now you’re talking


Please note, this offer applies to the following stores only:

  • UK
  • US
  • DE
  • FR
  • NL

When Is The AYBL Black Friday Sale?

WILL ITEMS BE RESTOCKED THROUGHOUT THE SALE?

We can’t guarantee that items will be restocked throughout our sale. For that reason, we suggest locking in your order sooner rather than later. After all, these savings won’t be around forever.

If an item you like has sold out, you can sign up for a back-in-stock notification via the product page. Just click the button that says ‘notify me when available’, select the size you want, submit your email address and you’ll receive an email as soon as the product becomes available again.

ARE ITEMS IN MY CART RESERVED?

In an ideal world, we’d love to reserve all of our ‘fits for each and every one of you, but sadly, it’s just not possible. The bottom line is, there’s simply too many of you. 

So, if you want to avoid disappointment, you need to move fast. Even better, why not sign up for early access?  

SHIPPING

CAN I EXPECT ANY SHIPPING DELAYS?

So, about shipping delays


Due to the influx of orders during our sale, you may experience a slight delay in your order being shipped. But don’t worry, our Warehouse Team will be working hard behind the scenes to ensure that all orders are dispatched as quickly as possible. 

Please note, your shipping timeframe will begin once your order has been dispatched. We understand that waiting for your goods to be delivered can sometimes feel like a lifetime, but please allow up to 10 working days for your order to arrive before contacting Customer Service.

PAYMENT

CAN I STILL USE BUY NOW, PAY LATER?

Yes! We want to make your shopping experience as seamless as possible, so we’ll be offering all payment methods as normal. This means you’ll still be able to use our buy now, pay later options throughout our sale. 

Read below to see what ‘buy now, pay later’ offerings are available to you:

  • UK: Klarna
  • US: Klarna & Afterpay
  • EU: Klarna
  • DE: Klarna
  • FR: Klarna
  • NL: Klarna

ORDERS

I’VE PLACED MULTIPLE ORDERS, CAN I COMBINE THEM?

If you’ve placed more than one order, unfortunately, we’re unable to combine these into one. But if you think about it, it just means even more AYBL deliveries to look forward to.

AYBL Black Friday Sale Discounts

I’VE MADE A MISTAKE AT CHECKOUT, WHAT SHOULD I DO?

Don’t worry, amidst all the excitement, these things are bound to happen!

If you’ve entered some details wrong, please get in touch with our friendly Customer Service Team ASAP who will be more than happy to help.

Please note, however, once your order has been confirmed, you can no longer make any amends. This includes details like changing sizes or colours, adding products or altering your delivery address or method.

CAN I CANCEL MY ORDER?

We appreciate that circumstances can change and you may need to cancel your order. Although we can’t make any guarantees, if you contact our Customer Service Team ASAP, we will do our very best to try and cancel your order before it’s shipped.

RETURNS

CAN I RETURN ITEMS FROM THE AYBL BLACK FRIDAY SALE?

Yes you can! All orders currently have a 30-day return period and this won’t change during our Black Friday Sale.

Items must be in their original selling condition with all tags still attached. See here for more information.

Please note, we do not currently offer exchanges.

HOW CAN I GET IN TOUCH WITH CUSTOMER SERVICE?

We understand that you may have a question or two, or experience an issue during our sale, which will mean needing to contact our helpful Customer Service Team.

When doing so, please ensure that you include as much information about your query in your first message so that our agents can help resolve any questions you may have as quickly as possible.

As you can imagine, things get super busy for us around this time of year, so if you don’t receive an immediate response from us, don’t panic! We’ll be working around the clock to answer your enquiries pronto.

You can get in touch with our Customer Service Team via our socials or here.

This Black Friday, we’re going off with a bang. 

Get ready to spend a little, lift a lot. 

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Beginners guide to starting a running routine this year

Whether you're looking for a new fitness challenge, gearing up for a 10k run, or simply aiming to get in shape - your running journey starts here!

Running is one of the most accessible ways to get fit, relieve stress, and boost mental health but it can also be intimidating if you’re just starting out. We’ve put together a  simple guide to help you get moving safely and confidently this year.

1. Set Realistic Goals

Starting with a goal can make all the difference. Begin with something achievable, like running a specific distance or time, or simply going for three short runs a week. Avoid setting high expectations right away; this will help you stay motivated without the pressure.

2. Start Slowly

A common mistake beginners make is diving in too fast. Start with a mix of walking and running, such as the “run-walk” method. Try alternating a few minutes of running with a minute of walking, gradually increasing the running intervals each week. 

3. Invest in Essential Gear 

A quality pair of running shoes that matches your foot type and supports your stride can greatly reduce injury risk and enhance comfort. Moisture-wicking clothing will keep you dry, especially if you're running in various weather conditions. Adding a reliable set of headphones for music and a running vest can boost motivation and keep essentials within reach on your runs.

4. Warm Up and Cool Down

Warming up prepares your muscles for the workout and can improve your performance. Start with a 5-minute brisk walk or dynamic stretches. After running, spend a few minutes cooling down with gentle stretching to help prevent stiffness and soreness.

 5. Track Your Progress

Using a journal, app, or smartwatch to track your runs helps you see progress over time and keeps you motivated. Start with a baseline run, and gradually push your limits by small increments each week. Seeing improvements, no matter how small, can give you a huge confidence boost. 

6. Listen to Your Body

It’s normal to feel some discomfort as you start running, but pain is a red flag. If you feel sharp or persistent pain, take a rest day and allow yourself to recover. Proper rest is crucial for building endurance and strength over time.

7. Stay Consistent

Consistency is key in building a running routine. Aim for small, steady improvements each week rather than big jumps. Finding a running buddy, joining a local park run, or having an upbeat playlist can help you stay motivated on those days when getting out the door feels tough.

8. Celebrate Milestones

Whether it’s your first mile or first week without skipping a session, take time to celebrate! Acknowledging your achievements, no matter how small, can help keep you excited about your progress.

Starting a running routine can be a life-changing decision that builds not just physical fitness but also mental resilience. So, lace up, stay positive, and enjoy the journey—your goals are just a run away!

Shop AYBL for the latest activewear to keep you motivated in achieving your fitness goals this year!

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Top Activewear pieces to achieve your goals this year

It’s the new year and you’re ready to crush your gym goals and reach new PB’s, which means it’s time to invest in some new activewear pieces and you're in luck! We've got an endless supply of activewear pieces to make you look good and feel good when crushing the gym. This is the year you to be the best version of yourself so let's get it! 

Adapt

Our newest collection has just launched and is ready and waiting for you to crush your goals! Adapt will have you looking fierce, feeling unstoppable in the gym. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.

The best part about this collection is that it offers versatility with the Sports Bra which can be worn in 4 different ways so you can style it however you wish! 

Launched in 6 colours: Black, Slate, Green, Brown, Pink and Iris Blue and available in the below styles: 

  • Seamless Sports bra (worn 4 ways) 
  • Seamless Zip Jacket 
  • Seamless Crop top 
  • Seamless Shorts 
  • Seamless Leggings

So flex your style, adapt to your strength, and crush your goals with our latest Adapt collection. Shop here.

Empower

The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.

Available in many styles such as Leggings, Shorts, Sports Bra, Crop top, Long Sleeve crop top and available in 26 colours you’ll be spoilt for choice! 

So push your limits and look your best in our Empower Collection. Shop here.

 

Balance V3

Balance V3 is another one of our bestsellers and not to mention - a workout wardrobe essential! It supports you from daily workouts to PB achievements. With contour detailing, flattering v neckline shaping, and bold colours, it's a collection worth exploring.

Available in Shorts, Leggings, Sports Bra, Strappy Sports Bra, Zip Jacket & Crop Top and in 26 different colours - this collection is perfected for your performance to help smash your goals. Shop Balance V3 here. 

 

Essential Bras

These are a must-have for any workout wardrobe, and we've got a range of flattering styles and colours to suit any leggings or shorts. Whether you prefer a classic racerback or something with a little more support, our essential bras are perfect for an effortless range of movements.

Shop Essential Bras here 

 

So there you have it, outfits with your name on - ready for you to crush your goals this year!  Remember, the right activewear not only enhances your performance but also motivates you to show up and give your best every day. If you're looking for even more collections or accessories to style with, head over to our website. 

 

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3

AYBL Now Available in JD Sports

WE’VE GOT BIG NEWS! 👀

We’re thrilled to announce that AYBL is now available in JD Sports stores across the UK, Scotland & Ireland!

You can now shop AYBL in real life at selected JD stores across the UK, Scotland, and Ireland. Discover our latest releases alongside your favourite best-sellers, all designed to fit your active lifestyle. Here’s everything you need to know about our in-store collections:

What are some of the store locations? 

What items can you shop in-store?

Empower Collection

The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training. 

Available in selected styles: 

  • Sports bra 
  • Full Zip Jacket
  • Leggings
  • Shorts

Adapt Collection

Get your hands on our newest collection launched this month! Adapt will have you looking fierce, feeling unstoppable, and help you smash your gym goals. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.

Available in selected styles:

  • Sports Bra
  • Zip Jacket
  • Leggings


Varsity Collection
Varsity, our trendiest loungewear collection yet. With a cool and playful edge, each piece is designed for comfort and effortless style. Varsity is the ultimate upgrade to your off-duty essentials. Made to wear as a pump cover or as a lounging set, it's everyone's go-to fit. 

Available in selected styles:

  • Hoodie
  • Joggers
  • T-Shirt

Not only have we launched in-store, but you can also shop AYBL online at JD Sports! Whether you prefer the ease of browsing from home or a fun shopping trip with the girls, JD is here to enhance your shopping experience with us like never before!

One collection that deserves your attention is the Sports Club Collection. Made for ultimate comfort, it features soft fleece-lined sweat fabric and an oversized fit, making it perfect to layer over your activewear for the gym or wear as a cozy lounging set. It’s the go-to fit everyone’s loving!

Available in selected styles:

  • Hoodie
  • Joggers
  • T-Shirt

This is just the beginning—we can’t wait to see you shop AYBL IRL! Visit your nearest JD store to explore our AYBL fits’, and don’t forget to share your experience on socials by tagging us. See you there! Shop the full range of AYBL online at JD or visit us in-store to discover your favourites today!

 #TogetherWeThrive

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