AYBL Black Friday Sale FAQ's
AYBL Black Friday Sale
Monday 11th November 7pm GMT, 8pm CET & 2pm EST
Up to 60% Off Sitewide
Max Out Your Gains, Not Your Budget.
Starting November 11th, selected lines will be discounted by up to 60%. To shop the gymwear deals you want, being well-prepared is key. We’ve got all the details you need right here!
Whether you’re on the hunt for your next lifting outfit or upgrading your winter wardrobe, this will be the biggest Black Friday Sale you’ve ever seen. Here’s everything you need to know:
What time does the sale start?
The AYBL Black Friday Sale kicks off on November 11th at:
- 🇬🇧 7 PM GMT
- 🇺🇸 2 PM EST
- 🇪🇺 8 PM CET
Can I get early access?
Yes! Whether you’re a seasoned shopper or a first-timer, we offer exclusive early access to our sale one hour before it goes live. This means you can get the first pick of the biggest discounts and best-selling styles. Plus, early access will be granted for all future AYBL sales. It’s a no-brainer!
Sign up here OR download the AYBL app for early access! Already got the app? Make sure it's updated to the latest version and push notifications are enabled.
What will be in the sale?
Everything sitewide! That’s right—everything on our website will be up to 60% off. Your favourite rest day outfits? They’ll be included. Those oversized sets you’ve had your eye on? You guessed it—they’ll be discounted too!
Can I use a student or NHS discount during the sale?
Absolutely! During our Black Friday Sale, students and NHS staff can enjoy an additional 10% discount on top of the sale price.
- Student discount is available through StudentBeans and is valid in:
- UK
- US
- CA
- EU
- DE
- FR
- NL
- Healthcare discount is valid only in the UK.
To speed up checkout and avoid missing out on your favourites, we recommend obtaining your code in advance—up to 24 hours before the sale begins!
Don't forget, you can also support your favourite AYBL athlete by using their support code, which will give you an additional 10% off your order!
Will the site go down ahead of the sale?
To ensure a smooth shopping experience, our site will be down for maintenance before the sale starts on November 11th. This allows us to load all exclusive discounts for you.
Are items in my basket reserved?
Unfortunately, we cannot reserve items in your basket. To avoid missing out, make sure to sort your wish list ahead of the sale. Log in to your account and click the heart icon next to your desired items. This way, when the sale goes live, you can quickly transfer your favourites from your wishlist to your bag.
I've made a mistake on my order, can I change it?
Once an order is placed, we cannot make any changes. This includes altering sizes, colours, adding products, or modifying your shipping address.
Can I cancel my order?
If you need to cancel your order, please contact our Customer Service Team as soon as possible. Note that once your order has been processed by our warehouse, we cannot cancel it.
I've placed multiple orders; can I combine them?
Unfortunately, we cannot combine multiple orders. Each order will be dispatched separately, which means more AYBL deliveries to look forward to!
I’ve placed multiple orders, but only one has arrived.
We dispatch orders on a ‘first come, first serve’ basis, but sometimes due to warehouse operations, your second order may arrive before your first. Don’t worry—we’re working hard to get your orders to you as quickly as possible! Keep an eye on your inbox for shipment emails.
I’m missing some items from my order.
Orders may be dispatched in separate packages on different days due to stock availability. If this happens, you’ll receive an email with tracking information for any remaining items. If an item goes out of stock, it will be refunded, and the rest of your order will be dispatched. We’ll keep you updated via email.
What payment methods can I use during the sale?
We aim to provide the best shopping experience, so all payment methods will be available during the sale. Here’s what you can use for ‘buy now, pay later’ in your region:
- 🇬🇧 Klarna
- 🇺🇸 Klarna & Afterpay
- 🇪🇺 Klarna
- 🇩🇪 Klarna
- 🇫🇷 Klarna
- 🇳🇱 Klarna
What shipping options will be available during the sale?
Both standard and express shipping will be available across all stores during the sale. For more details, please visit our Delivery Information page.
Remember, your shipping time frame begins once your package has been dispatched. Please allow up to 14 calendar days for your order to arrive before contacting our Customer Service Team.
Will I be able to return items from the sale?
Yes! All orders come with a 30-day return period, and this will remain the same during the sale. Returns should be registered through our returns portal, and items must be in their original condition with tags intact.
How can I get in touch with customer service?
If you have any questions or issues during our sale, please contact our Customer Service Team. Include as much detail as possible in your initial message to help us resolve your queries quickly. Please be aware that our response times may be longer during busy sale periods, but we’re working hard to get back to you promptly.
Want to be the first to know about our sales and receive exclusive discount previews? Sign up for early access now and stay one step ahead!
Now’s the time to bulk up on savings and prepare your wishlist, so you can grab your favourites before they’re gone. We’ll see you on November 11th, 7pm GMT, 8pm CET & 2pm EST.
MOST POPULAR
Beginners guide to starting a running routine this year
Whether you're looking for a new fitness challenge, gearing up for a 10k run, or simply aiming to get in shape - your running journey starts here!
Running is one of the most accessible ways to get fit, relieve stress, and boost mental health but it can also be intimidating if you’re just starting out. We’ve put together a simple guide to help you get moving safely and confidently this year.
1. Set Realistic Goals
Starting with a goal can make all the difference. Begin with something achievable, like running a specific distance or time, or simply going for three short runs a week. Avoid setting high expectations right away; this will help you stay motivated without the pressure.
2. Start Slowly
A common mistake beginners make is diving in too fast. Start with a mix of walking and running, such as the “run-walk” method. Try alternating a few minutes of running with a minute of walking, gradually increasing the running intervals each week.
3. Invest in Essential Gear
A quality pair of running shoes that matches your foot type and supports your stride can greatly reduce injury risk and enhance comfort. Moisture-wicking clothing will keep you dry, especially if you're running in various weather conditions. Adding a reliable set of headphones for music and a running vest can boost motivation and keep essentials within reach on your runs.
4. Warm Up and Cool Down
Warming up prepares your muscles for the workout and can improve your performance. Start with a 5-minute brisk walk or dynamic stretches. After running, spend a few minutes cooling down with gentle stretching to help prevent stiffness and soreness.
5. Track Your Progress
Using a journal, app, or smartwatch to track your runs helps you see progress over time and keeps you motivated. Start with a baseline run, and gradually push your limits by small increments each week. Seeing improvements, no matter how small, can give you a huge confidence boost.
6. Listen to Your Body
It’s normal to feel some discomfort as you start running, but pain is a red flag. If you feel sharp or persistent pain, take a rest day and allow yourself to recover. Proper rest is crucial for building endurance and strength over time.
7. Stay Consistent
Consistency is key in building a running routine. Aim for small, steady improvements each week rather than big jumps. Finding a running buddy, joining a local park run, or having an upbeat playlist can help you stay motivated on those days when getting out the door feels tough.
8. Celebrate Milestones
Whether it’s your first mile or first week without skipping a session, take time to celebrate! Acknowledging your achievements, no matter how small, can help keep you excited about your progress.
Starting a running routine can be a life-changing decision that builds not just physical fitness but also mental resilience. So, lace up, stay positive, and enjoy the journey—your goals are just a run away!
Shop AYBL for the latest activewear to keep you motivated in achieving your fitness goals this year!
Top Activewear pieces to achieve your goals this year
It’s the new year and you’re ready to crush your gym goals and reach new PB’s, which means it’s time to invest in some new activewear pieces and you're in luck! We've got an endless supply of activewear pieces to make you look good and feel good when crushing the gym. This is the year you to be the best version of yourself so let's get it!
Adapt
Our newest collection has just launched and is ready and waiting for you to crush your goals! Adapt will have you looking fierce, feeling unstoppable in the gym. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
The best part about this collection is that it offers versatility with the Sports Bra which can be worn in 4 different ways so you can style it however you wish!
Launched in 6 colours: Black, Slate, Green, Brown, Pink and Iris Blue and available in the below styles:
- Seamless Sports bra (worn 4 ways)
- Seamless Zip Jacket
- Seamless Crop top
- Seamless Shorts
- Seamless Leggings
So flex your style, adapt to your strength, and crush your goals with our latest Adapt collection. Shop here.
Empower
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in many styles such as Leggings, Shorts, Sports Bra, Crop top, Long Sleeve crop top and available in 26 colours you’ll be spoilt for choice!
So push your limits and look your best in our Empower Collection. Shop here.
Balance V3
Balance V3 is another one of our bestsellers and not to mention - a workout wardrobe essential! It supports you from daily workouts to PB achievements. With contour detailing, flattering v neckline shaping, and bold colours, it's a collection worth exploring.
Available in Shorts, Leggings, Sports Bra, Strappy Sports Bra, Zip Jacket & Crop Top and in 26 different colours - this collection is perfected for your performance to help smash your goals. Shop Balance V3 here.
Essential Bras
These are a must-have for any workout wardrobe, and we've got a range of flattering styles and colours to suit any leggings or shorts. Whether you prefer a classic racerback or something with a little more support, our essential bras are perfect for an effortless range of movements.
Shop Essential Bras here
So there you have it, outfits with your name on - ready for you to crush your goals this year! Remember, the right activewear not only enhances your performance but also motivates you to show up and give your best every day. If you're looking for even more collections or accessories to style with, head over to our website.
AYBL Now Available in JD Sports
WE’VE GOT BIG NEWS! 👀
We’re thrilled to announce that AYBL is now available in JD Sports stores across the UK, Scotland & Ireland!
You can now shop AYBL in real life at selected JD stores across the UK, Scotland, and Ireland. Discover our latest releases alongside your favourite best-sellers, all designed to fit your active lifestyle. Here’s everything you need to know about our in-store collections:
What are some of the store locations?
What items can you shop in-store?
Empower Collection
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in selected styles:
- Sports bra
- Full Zip Jacket
- Leggings
- Shorts
Adapt Collection
Get your hands on our newest collection launched this month! Adapt will have you looking fierce, feeling unstoppable, and help you smash your gym goals. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
Available in selected styles:
- Sports Bra
- Zip Jacket
- Leggings
Varsity Collection
Varsity, our trendiest loungewear collection yet. With a cool and playful edge, each piece is designed for comfort and effortless style. Varsity is the ultimate upgrade to your off-duty essentials. Made to wear as a pump cover or as a lounging set, it's everyone's go-to fit.
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt
Not only have we launched in-store, but you can also shop AYBL online at JD Sports! Whether you prefer the ease of browsing from home or a fun shopping trip with the girls, JD is here to enhance your shopping experience with us like never before!
One collection that deserves your attention is the Sports Club Collection. Made for ultimate comfort, it features soft fleece-lined sweat fabric and an oversized fit, making it perfect to layer over your activewear for the gym or wear as a cozy lounging set. It’s the go-to fit everyone’s loving!
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt
This is just the beginning—we can’t wait to see you shop AYBL IRL! Visit your nearest JD store to explore our AYBL fits’, and don’t forget to share your experience on socials by tagging us. See you there! Shop the full range of AYBL online at JD or visit us in-store to discover your favourites today!