
Celebrating Black History Month With Our Athletes
It’s no secret that our female community is what continues to drive us.
United by a mutual appreciation for fitness, our community continues to grow every day, becoming only more inclusive and more diverse.
This month, in celebration of Black History Month UK, we’re using our platform to amplify and share the stories of our Black athletes.
Keep on reading to see what Black History Month means to them.
WHAT DOES BLACK HISTORY MONTH MEAN TO YOU?
@ALVINE_NIN
To me, Black History Month is a time to focus on continued work, which recognises and celebrates achievements from a group of people that look like me, my father and my grandparents. It's a call to put a spotlight on the contributions of prolific figures and events that have been overlooked, so that we can all contribute to changing the narrative of what we celebrate as history in modern society.
@FITNESSWITHKALS
Black History Month is a chance to acknowledge, celebrate and show our appreciation for the Black community. It’s a time when people can come together and learn about the culture that is not often taught about, as well as addressing the racism that, unfortunately, still exists today.
It gives people an opportunity to reflect on the struggle previous generations had for freedom and how some of the most inspiring people were able to break down some of the barriers that Black people faced.
WHAT MAKES YOU PROUD OF YOUR HERITAGE?
@ALVINE_NIN
It would be very difficult to focus on just one thing. In general, what I love about my Black heritage is the food, the music, the fashion, but most importantly the way we are raised by our parents and grandparents to be proud of our identity. The number one priority for any Black or Brown parent is education. This is because education is the fundamental building block through which all other forms of social, economic and political prosperity are derived. So, what my Black heritage has taught me is the importance of knowledge as a vehicle for freedom and achieving greatness.
HOW CAN MORE PEOPLE GET INVOLVED TO SUPPORT THE BLACK COMMUNITY AND PROMOTE CONTRIBUTIONS FROM PEOPLE OF COLOUR?
@TYRA.ARLEEZIA
Black history is so important and I believe more people can contribute to upholding our history and supporting the Black community as a whole by truly understanding and actually educating themselves on 'Black culture'. There are so many customs and cultural practices to be gratified, honoured and respected that I think would be viewed differently if, as a whole, we took the time to step back to understand the difference between cultural appropriation versus cultural appreciation.
@KRSNA.GARR
The best way, in my experience, is to get involved by supporting artists, creators and the voices of our community whether it’s supporting Black-owned businesses, attending spoken word events or attending protests against injustice.

WHAT WORDS OF ADVICE WOULD YOU GIVE TO YOUR YOUNGER SELF?
@FITNESSWITHKALS
Never allow anyone to make you feel a certain way because of your skin colour. You can still achieve everything you want regardless of colour or culture!
@ALVINE_NIN
Don’t ever be afraid to try - trying is how you are going to learn things that make you smarter, wiser and stronger. And don’t worry about failing because it’s not a failure if you learned something that can make you better as you move ahead.
WHAT IS YOUR PROUDEST ACHIEVEMENT?
@TYRA.ARLEEZIA
One of my proudest achievements, which is still an ongoing process, is bridging the gap for girls that look like me, especially in the digital space.
Since starting out as a fitness and lifestyle digital content creator, I haven’t really been able to see a whole lot of women that look like me, which made it really hard to relate to others in this field outside of lifting weights. I wanted to strive to become the representation that I didn't get to see myself before choosing to dive head first into building my own legacy and platforms.
My objective has been to take up as much space and assimilate myself in as many spaces, platforms and pages I have the opportunity to be shared on or a part of. It makes a huge difference to see someone who looks like you winning too, and I want to continue to be that encouragement and ‘excuse remover’ for Black women, both young and old.
HAS THE COLOUR OF YOUR SKIN EVER IMPACTED CERTAIN AREAS OF YOUR LIFE?
@KRSNA.GARR
Subconsciously, the colour of my skin has always had an underlying impact on my life. Whether that impact was negative or positive, I’ve been made to acknowledge that all issues stem from misunderstanding and whether or not I choose to feed into the sorrows of my culture’s history or embrace the beauty within it. With that, I am able to alter how others perceive me, not only as a person of colour but as a member of the Black community.
@FITNESSWITHKALS
Working within the NHS and the healthcare industry, I have received several micro-aggressive racist comments. Being questioned about my background, being asked ‘where I am really from’ and being congratulated on speaking ‘good English’ are all backhanded comments I have had to deal with. These can be belittling, upsetting and extremely frustrating to hear in this day and age.
WHICH ATHLETES DO YOU LOOK UP TO OR WHICH ATHLETES INSPIRE YOU?
@KRSNA.GARR
I love how the fitness industry has been changing over the past few years. It has become much more inclusive and it wasn’t until I started following the fitness journeys of Leana Deeb, Analis Cruz, Elena Stavinoha and Kennedy Bonham that I started to believe I could inspire others to start their fitness journeys as well.
@FITNESSWITHKALS
Serena Williams is incredibly inspiring and a role model to a lot of women. Being a Black woman in a predominately White sport, she has endured racism, yet never once let that destroy her, and has grown to dominate in a sport that according to society, ‘she didn’t belong to.’
She has used her sporting success to take on race and gender issues that exist within the sport and has changed the lives of women. She has encouraged Black women, in particular, to be confident, proud and to always work towards their dreams.
‘BLACK IS…’
@TYRA.ARLEEZIA
Black is beautiful, Black is strong and powerful and Black is unique.
We’ve loved catching up with our incredible athletes and while Black History Month UK ends later this month, the conversation will always continue. Not just for us, but for the world.
Want to continue celebrating with us? Discover more about the history and significance of Black History Month here.
MOST POPULAR
Beginners guide to starting a running routine this year
Whether you're looking for a new fitness challenge, gearing up for a 10k run, or simply aiming to get in shape - your running journey starts here!
Running is one of the most accessible ways to get fit, relieve stress, and boost mental health but it can also be intimidating if you’re just starting out. We’ve put together a simple guide to help you get moving safely and confidently this year.
1. Set Realistic Goals
Starting with a goal can make all the difference. Begin with something achievable, like running a specific distance or time, or simply going for three short runs a week. Avoid setting high expectations right away; this will help you stay motivated without the pressure.
2. Start Slowly
A common mistake beginners make is diving in too fast. Start with a mix of walking and running, such as the “run-walk” method. Try alternating a few minutes of running with a minute of walking, gradually increasing the running intervals each week.
3. Invest in Essential Gear
A quality pair of running shoes that matches your foot type and supports your stride can greatly reduce injury risk and enhance comfort. Moisture-wicking clothing will keep you dry, especially if you're running in various weather conditions. Adding a reliable set of headphones for music and a running vest can boost motivation and keep essentials within reach on your runs.
4. Warm Up and Cool Down
Warming up prepares your muscles for the workout and can improve your performance. Start with a 5-minute brisk walk or dynamic stretches. After running, spend a few minutes cooling down with gentle stretching to help prevent stiffness and soreness.
5. Track Your Progress
Using a journal, app, or smartwatch to track your runs helps you see progress over time and keeps you motivated. Start with a baseline run, and gradually push your limits by small increments each week. Seeing improvements, no matter how small, can give you a huge confidence boost.
6. Listen to Your Body
It’s normal to feel some discomfort as you start running, but pain is a red flag. If you feel sharp or persistent pain, take a rest day and allow yourself to recover. Proper rest is crucial for building endurance and strength over time.
7. Stay Consistent
Consistency is key in building a running routine. Aim for small, steady improvements each week rather than big jumps. Finding a running buddy, joining a local park run, or having an upbeat playlist can help you stay motivated on those days when getting out the door feels tough.
8. Celebrate Milestones
Whether it’s your first mile or first week without skipping a session, take time to celebrate! Acknowledging your achievements, no matter how small, can help keep you excited about your progress.
Starting a running routine can be a life-changing decision that builds not just physical fitness but also mental resilience. So, lace up, stay positive, and enjoy the journey—your goals are just a run away!
Shop AYBL for the latest activewear to keep you motivated in achieving your fitness goals this year!
Top Activewear pieces to achieve your goals this year
It’s the new year and you’re ready to crush your gym goals and reach new PB’s, which means it’s time to invest in some new activewear pieces and you're in luck! We've got an endless supply of activewear pieces to make you look good and feel good when crushing the gym. This is the year you to be the best version of yourself so let's get it!
Adapt
Our newest collection has just launched and is ready and waiting for you to crush your goals! Adapt will have you looking fierce, feeling unstoppable in the gym. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
The best part about this collection is that it offers versatility with the Sports Bra which can be worn in 4 different ways so you can style it however you wish!
Launched in 6 colours: Black, Slate, Green, Brown, Pink and Iris Blue and available in the below styles:
- Seamless Sports bra (worn 4 ways)
- Seamless Zip Jacket
- Seamless Crop top
- Seamless Shorts
- Seamless Leggings

So flex your style, adapt to your strength, and crush your goals with our latest Adapt collection. Shop here.
Empower
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in many styles such as Leggings, Shorts, Sports Bra, Crop top, Long Sleeve crop top and available in 26 colours you’ll be spoilt for choice!
So push your limits and look your best in our Empower Collection. Shop here.
Balance V3
Balance V3 is another one of our bestsellers and not to mention - a workout wardrobe essential! It supports you from daily workouts to PB achievements. With contour detailing, flattering v neckline shaping, and bold colours, it's a collection worth exploring.
Available in Shorts, Leggings, Sports Bra, Strappy Sports Bra, Zip Jacket & Crop Top and in 26 different colours - this collection is perfected for your performance to help smash your goals. Shop Balance V3 here.
Essential Bras
These are a must-have for any workout wardrobe, and we've got a range of flattering styles and colours to suit any leggings or shorts. Whether you prefer a classic racerback or something with a little more support, our essential bras are perfect for an effortless range of movements.
Shop Essential Bras here
So there you have it, outfits with your name on - ready for you to crush your goals this year! Remember, the right activewear not only enhances your performance but also motivates you to show up and give your best every day. If you're looking for even more collections or accessories to style with, head over to our website.
AYBL Now Available in JD Sports
WE’VE GOT BIG NEWS! 👀
We’re thrilled to announce that AYBL is now available in JD Sports stores across the UK, Scotland & Ireland!
You can now shop AYBL in real life at selected JD stores across the UK, Scotland, and Ireland. Discover our latest releases alongside your favourite best-sellers, all designed to fit your active lifestyle. Here’s everything you need to know about our in-store collections:
What are some of the store locations?
What items can you shop in-store?
Empower Collection
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in selected styles:
- Sports bra
- Full Zip Jacket
- Leggings
- Shorts

Adapt Collection
Get your hands on our newest collection launched this month! Adapt will have you looking fierce, feeling unstoppable, and help you smash your gym goals. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
Available in selected styles:
- Sports Bra
- Zip Jacket
- Leggings

Varsity Collection
Varsity, our trendiest loungewear collection yet. With a cool and playful edge, each piece is designed for comfort and effortless style. Varsity is the ultimate upgrade to your off-duty essentials. Made to wear as a pump cover or as a lounging set, it's everyone's go-to fit.
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt

Not only have we launched in-store, but you can also shop AYBL online at JD Sports! Whether you prefer the ease of browsing from home or a fun shopping trip with the girls, JD is here to enhance your shopping experience with us like never before!
One collection that deserves your attention is the Sports Club Collection. Made for ultimate comfort, it features soft fleece-lined sweat fabric and an oversized fit, making it perfect to layer over your activewear for the gym or wear as a cozy lounging set. It’s the go-to fit everyone’s loving!
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt

This is just the beginning—we can’t wait to see you shop AYBL IRL! Visit your nearest JD store to explore our AYBL fits’, and don’t forget to share your experience on socials by tagging us. See you there! Shop the full range of AYBL online at JD or visit us in-store to discover your favourites today!