The Athlete Spotlight: Meet Elena Stavinoha
By now it’s no secret that we love catching up with our AYBL Athletes and Elena Stavinoha is without a doubt a treasured member of our female community.
Aside from being an AYBL Athlete, Elena spends a lot of her time working out and sharing her fitness journey with her 1.7 million TikTok followers.
With everything from cardio and abs to ‘shy girl workouts’, Elena shares she wants to use her platform for the better to inspire others to achieve their goals - and we’re here for it.
We caught up with the TikTok sensation to shine a light on what life as a fitness influencer is like, including how she stays motivated and what her typical workout week looks like. It’s safe to say, if you ever needed some words of encouragement to achieve something great, you’re definitely in the right place.
See what Elena had to say below.
HEY, THANKS SO MUCH FOR CATCHING UP WITH US! WHAT DOES A TYPICAL DAY IN THE LIFE OF ELENA LOOK LIKE?
At this moment in time, I don’t have a strict routine, as I've been travelling a lot, but usually I’ll wake up around 8am and eat a quick breakfast. I’ll then do some editing for the day and head to the gym. I’m usually there for a couple of hours, so I'll bring a snack with me and eat again when I’m home, which is when I tend to do some more editing.
If I’m not busy at the gym, I sometimes go for brunch or dinner with friends.
WHAT DOES YOUR TYPICAL WEEKLY WORKOUT ROUTINE LOOK LIKE?
I usually alternate between upper and lower body sessions throughout the week. I also do isolation exercises as well to enhance my workouts.
@elenachristine_s abs after legs / cardio after upper body 👩🍳💋
♬ original sound - ur/gf
WHAT IS YOUR FAVOURITE WORKOUT?
I would have to say that my favourite workout is probably back.
WHAT DO YOU ENJOY DOING OUTSIDE OF FITNESS?
Although I spend a lot of my time working out and at the gym, there’s plenty of other things I enjoy doing too, like going for brunch or dinner with my friends.
I also really love fashion and anything lifestyle, like travelling.
WHAT INSPIRED YOU TO SHARE YOUR FITNESS JOURNEY ON SOCIAL MEDIA?
Fitness is a really big part of my life and something I love doing. But the reason why I decided to share my fitness journey on social media is simply to inspire others and encourage my followers to achieve their goals.
HOW DO YOU KEEP MOTIVATED TO WORK OUT?
Discipline is the key to maintaining motivation.
For more fitness motivation tips, check out our blog here.
WHAT WORDS OF ENCOURAGEMENT CAN YOU GIVE TO OUR AYBL COMMUNITY TO HELP THEM ACHIEVE THEIR GOALS?
You have to go! If you want results, you must stay consistent. In the end it all comes down to discipline. On those days when you don’t feel like going, sometimes you have to give yourself that little push and just go!
DO YOU HAVE ANY WORDS OF ADVICE FOR THOSE WHO MAY BE A BIT ANXIOUS ABOUT STARTING THE GYM?
You’ve just got to go! Put on something cute, do your hair and makeup if you have to, listen to your favourite music and just go! Surrounding yourself with things that you enjoy and are familiar to you tends to help make that anxiety go away.
WHAT DO YOU LOVE MOST ABOUT AYBL AS A BRAND AND WHY?
I really love the community you’ve built and how positive they are - [we have to agree!]
WHAT ARE YOU MOST EXCITED ABOUT IN REGARDS TO BEING AN AYBL ATHLETE?
I’m super excited to build a relationship with the brand and all the other athletes.
WHAT’S YOUR FAVOURITE AYBL COLLECTION AND WHY?
Great question! I would say that Flow is my fave, as it fits my body really well and it’s super easy to move about in.
ARE YOU A MIX N’ MATCH TYPE OF GIRL OR DO YOU PREFER TO WEAR MATCHING SETS?
I love both, I don’t think I can pick!
CARDIO OR WEIGHTS?
Definitely weights!
WHAT’S YOUR MOST MEMORABLE GYM MOMENT SO FAR?
My most memorable gym moment would be a gym vlog I did with my best friends in clothes that we’d thrifted for each other.
USE THREE WORDS TO DESCRIBE YOUR TIKTOK?
Motivational, lifestyle, fitness.
@elenachristine_s 2 things i’m obsessed with- this pink set from @aybl ♬ Después de la Playa - Bad Bunny
We can’t wait to see more from our girl, Elena! There’s no doubt that she’s a massive inspiration not just to us, but her entire community.
Want to explore more from our Athlete Spotlight Series? Discover our blog with Chayse Byrd.
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Beginners guide to starting a running routine this year
Whether you're looking for a new fitness challenge, gearing up for a 10k run, or simply aiming to get in shape - your running journey starts here!
Running is one of the most accessible ways to get fit, relieve stress, and boost mental health but it can also be intimidating if you’re just starting out. We’ve put together a simple guide to help you get moving safely and confidently this year.
1. Set Realistic Goals
Starting with a goal can make all the difference. Begin with something achievable, like running a specific distance or time, or simply going for three short runs a week. Avoid setting high expectations right away; this will help you stay motivated without the pressure.
2. Start Slowly
A common mistake beginners make is diving in too fast. Start with a mix of walking and running, such as the “run-walk” method. Try alternating a few minutes of running with a minute of walking, gradually increasing the running intervals each week.
3. Invest in Essential Gear
A quality pair of running shoes that matches your foot type and supports your stride can greatly reduce injury risk and enhance comfort. Moisture-wicking clothing will keep you dry, especially if you're running in various weather conditions. Adding a reliable set of headphones for music and a running vest can boost motivation and keep essentials within reach on your runs.
4. Warm Up and Cool Down
Warming up prepares your muscles for the workout and can improve your performance. Start with a 5-minute brisk walk or dynamic stretches. After running, spend a few minutes cooling down with gentle stretching to help prevent stiffness and soreness.
5. Track Your Progress
Using a journal, app, or smartwatch to track your runs helps you see progress over time and keeps you motivated. Start with a baseline run, and gradually push your limits by small increments each week. Seeing improvements, no matter how small, can give you a huge confidence boost.
6. Listen to Your Body
It’s normal to feel some discomfort as you start running, but pain is a red flag. If you feel sharp or persistent pain, take a rest day and allow yourself to recover. Proper rest is crucial for building endurance and strength over time.
7. Stay Consistent
Consistency is key in building a running routine. Aim for small, steady improvements each week rather than big jumps. Finding a running buddy, joining a local park run, or having an upbeat playlist can help you stay motivated on those days when getting out the door feels tough.
8. Celebrate Milestones
Whether it’s your first mile or first week without skipping a session, take time to celebrate! Acknowledging your achievements, no matter how small, can help keep you excited about your progress.
Starting a running routine can be a life-changing decision that builds not just physical fitness but also mental resilience. So, lace up, stay positive, and enjoy the journey—your goals are just a run away!
Shop AYBL for the latest activewear to keep you motivated in achieving your fitness goals this year!
Top Activewear pieces to achieve your goals this year
It’s the new year and you’re ready to crush your gym goals and reach new PB’s, which means it’s time to invest in some new activewear pieces and you're in luck! We've got an endless supply of activewear pieces to make you look good and feel good when crushing the gym. This is the year you to be the best version of yourself so let's get it!
Adapt
Our newest collection has just launched and is ready and waiting for you to crush your goals! Adapt will have you looking fierce, feeling unstoppable in the gym. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
The best part about this collection is that it offers versatility with the Sports Bra which can be worn in 4 different ways so you can style it however you wish!
Launched in 6 colours: Black, Slate, Green, Brown, Pink and Iris Blue and available in the below styles:
- Seamless Sports bra (worn 4 ways)
- Seamless Zip Jacket
- Seamless Crop top
- Seamless Shorts
- Seamless Leggings
So flex your style, adapt to your strength, and crush your goals with our latest Adapt collection. Shop here.
Empower
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in many styles such as Leggings, Shorts, Sports Bra, Crop top, Long Sleeve crop top and available in 26 colours you’ll be spoilt for choice!
So push your limits and look your best in our Empower Collection. Shop here.
Balance V3
Balance V3 is another one of our bestsellers and not to mention - a workout wardrobe essential! It supports you from daily workouts to PB achievements. With contour detailing, flattering v neckline shaping, and bold colours, it's a collection worth exploring.
Available in Shorts, Leggings, Sports Bra, Strappy Sports Bra, Zip Jacket & Crop Top and in 26 different colours - this collection is perfected for your performance to help smash your goals. Shop Balance V3 here.
Essential Bras
These are a must-have for any workout wardrobe, and we've got a range of flattering styles and colours to suit any leggings or shorts. Whether you prefer a classic racerback or something with a little more support, our essential bras are perfect for an effortless range of movements.
Shop Essential Bras here
So there you have it, outfits with your name on - ready for you to crush your goals this year! Remember, the right activewear not only enhances your performance but also motivates you to show up and give your best every day. If you're looking for even more collections or accessories to style with, head over to our website.
AYBL Now Available in JD Sports
WE’VE GOT BIG NEWS! 👀
We’re thrilled to announce that AYBL is now available in JD Sports stores across the UK, Scotland & Ireland!
You can now shop AYBL in real life at selected JD stores across the UK, Scotland, and Ireland. Discover our latest releases alongside your favourite best-sellers, all designed to fit your active lifestyle. Here’s everything you need to know about our in-store collections:
What are some of the store locations?
What items can you shop in-store?
Empower Collection
The Empower Seamless Collection is a best-seller, known for its ultra-soft fabrics and intricate contouring, boosting confidence during workouts. With the broadest colour range, it's the go-to for sculpting support during weight and strength training.
Available in selected styles:
- Sports bra
- Full Zip Jacket
- Leggings
- Shorts
Adapt Collection
Get your hands on our newest collection launched this month! Adapt will have you looking fierce, feeling unstoppable, and help you smash your gym goals. Made from a lightweight, seamless, silky-soft fabric, Adapt moves with you, offering the perfect stretch to sculpt, flatter, and adapt to your shape, boosting your confidence in every workout. Built to withstand your toughest routines, this premium fabric combines durability with luxurious comfort.
Available in selected styles:
- Sports Bra
- Zip Jacket
- Leggings
Varsity Collection
Varsity, our trendiest loungewear collection yet. With a cool and playful edge, each piece is designed for comfort and effortless style. Varsity is the ultimate upgrade to your off-duty essentials. Made to wear as a pump cover or as a lounging set, it's everyone's go-to fit.
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt
Not only have we launched in-store, but you can also shop AYBL online at JD Sports! Whether you prefer the ease of browsing from home or a fun shopping trip with the girls, JD is here to enhance your shopping experience with us like never before!
One collection that deserves your attention is the Sports Club Collection. Made for ultimate comfort, it features soft fleece-lined sweat fabric and an oversized fit, making it perfect to layer over your activewear for the gym or wear as a cozy lounging set. It’s the go-to fit everyone’s loving!
Available in selected styles:
- Hoodie
- Joggers
- T-Shirt
This is just the beginning—we can’t wait to see you shop AYBL IRL! Visit your nearest JD store to explore our AYBL fits’, and don’t forget to share your experience on socials by tagging us. See you there! Shop the full range of AYBL online at JD or visit us in-store to discover your favourites today!